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Insights, updates and stories from our team

Domain Rating2026/07/17
What Is Ahrefs Domain Rating (DR)? How the DR Score Works
Learn what Ahrefs Domain Rating measures, how DR works, what a good score means, and why URL Rating (UR) can be higher or lower than DR.

Spam Score2026/07/17
What Is Moz Website Spam Score? Meaning and Limits
What is Spam Score, and what does a good Spam Score mean? Learn how Moz Spam Score uses correlated features, why it is not a Google penalty, and how it differs from email spam.

Trust Flow2026/07/17
What Is Majestic Trust Flow? TF, CF, and Topical Context
What is Trust Flow, what does TF vs CF mean, and is there a good Trust Flow score? Learn how Majestic metrics summarize backlink quality without predicting Google rankings.

SEO Best Practices2026/06/16
2026 SEO Strategy Template: Phases, Owners, KPIs, and Cadence
Build a competitive SEO plan with this 2026 SEO strategy template covering baselines, intent maps, product-fit fixes, technical work, content evidence, owners, KPIs, and review cadence.

Domain Rating Insights2026/06/16
Does Domain Rating Matter? Uses, Limits, and Score-Chasing Risk
Understanding Domain Rating starts with knowing how to use Domain Rating in context, when Ahrefs DR can mislead, and why it is not a Google ranking factor.

Trust Signals2026/06/15
How to Test Trust Signals for Conversion
Test trust signals for website conversions with page-level hypotheses, evidence near the decision, and measured conversion rate changes instead of badge clutter or unsupported uplift claims.